Sunday, September 7, 2008

Facebook Defines Your Identity

In today’s web 2.0 generation, it’s not official until it’s on Facebook. That’s right - nothing is really official until you’ve solidified its existence on public display via Facebook. If you just woke up with a giant hang-over because of last night’s Jager Bombing and didn’t mention it in your Facebook status, did it really ever happen? If you change your birthday date a month forward on Facebook, would that be your new birthday? If you don’t even have a Facebook, do you really exist? Just like Big Brother in the book 1984, you control your past (or at least some of it) by controlling the memories people have about your past.

An interesting thing arises from all of this; people are beginning to use Facebook as way to make things official for themselves! Take for example the relationship status feature. There is always that awkward period of time that occurs when you first go out with someone and when you decide to declare each other as “in a relationship.” People sometimes feel that their commitments are not official until they publically announce it. This is because our culture values a person who is consistent with their beliefs. A person who is inconsistent with their beliefs is perceived as indecisive, confused, two-faced, or illogical. On the other hand, consistency is associated with being logical, rational, honest, or stable. When you publically announce a belief you make yourself vulnerable to being labeled inconsistent. This explains the hesitation period; you’re unsure if you want to commit to a certain identity because after it’s on Facebook it’s hard to turn back.

I believe that people implicitly already know this, maybe it’s something subconscious. They think that what you display on Facebook are a bunch of well thought-out commitments. In other words, your Facebook buddies will judge you by what you write. This is why Facebook has the power of defining your identity.

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